Get to know Chad.
My Story
Combining systematic discipline with creative vision, I help organizations transform complex challenges into sustainable solutions. Based in Amsterdam by way of California, I partner with global teams to drive innovation through human-centered design and strategic thinking.
With a growth mindset, I am passionate about exploring human behavior and constantly seek to learn and adapt in our ever-evolving landscape. This commitment to continuous learning helps me uncover solutions that meet genuine customer needs.
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My Approach
I believe in:
• Deep human understanding
• Systematic solutions
• Team enablement
• Continuous learning
How I work:
• Lead with curiosity
• Find key patterns
• Enable collaboration
• Test rapidly
Beyond Work
Cycling & Exploration
As a former elite road racing cyclist in the USA, I've honed a deep-seated discipline and resilience, complemented by a passion for challenging myself. I thrive on adventures with friends and exploring new places, always seeking fresh perspectives. Currently, I’m on a mission to ride through all the municipalities in the Netherlands.
Biggest ride: 465km
Chad & Tashena Photography
Before innovation strategy, I partnered with Tashena to create high-impact photography for brands like Vogue, Glamour, and Tommy Hilfiger. This experience taught me the power of visual storytelling and stakeholder management.
Notable Clients: Vogue, Glamour, Tommy Hilfiger, Calvin Klein, and Levi’s.
Community Builder
Founder of Kamp Koffie Amsterdam, bringing people together through outdoor coffee experiences. Because great ideas often start with good coffee.
